Head of AI GTM

Company
SoftConstruct
Category
Job Address
Application Deadline
IT
Yerevan, Armenia
17/07/2026
Responsibilities
- Own and drive the go-to-market strategy and execution for AI products, including positioning, commercialization, and scaling - Define target segments, priority markets, and go-to-market focus areas for Betconstruct AI solutions - Define and evolve product value propositions aligned with market needs and customer priorities - Enable and align Sales and Pre-Sales teams to drive pipeline growth, conversion, and consistent market messaging - Establish structured feedback loops from clients and commercial teams to inform the AI CoE product roadmap - Define product packaging and pricing strategies based on market demand and competitive landscape - Establish and track key performance metrics (e.g., product adoption, deal velocity) to measure and improve sales enablement effectiveness
Required Qualifications
- Bachelor's degree or equivalent practical experience - 5+ years of experience in go-to-market, strategy, business development, or commercial roles, with exposure to AI/ML initiatives - Experience leading cross-functional initiatives across Sales, Solutions/Pre- Sales, Product, and Engineering teams - Experience launching and scaling products, including positioning, sales enablement, and incorporating customer feedback into product development - Understanding of AI/ML use cases (e.g., churn prediction, personalization, recommendations) and their commercial impact - Ability to communicate complex concepts clearly and develop compelling narratives for both technical and business audiences - Fluency in English, both written and spoken
Application Procedures
Apply here https://peopleforce.softconstruct.com/careers/v/2563-head-of-ai-gtm?source_id=1 Please mention in your application that you have learned about this position from MyJob.am