UX Researcher

Company
SoftConstruct
Category
Job Address
Application Deadline
IT
Yerevan, Armenia
05/07/2026
Responsibilities
- Plan and execute generative and evaluative research (user interviews, surveys, usability testing) to understand player behavior across BetConstruct’s sportsbook, casino, and B2B platforms (e.g., SpringBME) - Map and analyze end-to-end player journeys—such as registration, deposit/withdrawal flows, and bet placement—to identify friction points and optimize conversion and retention rates - Work closely with Product Managers, UI/UX Designers, and Developers to translate research insights into actionable, player-centric design improvements - Monitor and evaluate competitor platforms within the iGaming and sports betting sectors to identify market trends, emerging features, and UX best practices - Combine qualitative feedback with quantitative data to create clear, data-driven reports, presenting actionable recommendations to product stakeholders - Assist in the creation and continuous updating of player personas, journey maps, and user flows to guide the development of new gaming features - Help build and manage a centralized database of user insights, integrating continuous feedback loops from customer support and player accounts
Required Qualifications
- 1 to 3 years of proven experience in UX Research. - A background or strong, demonstrated interest in the iGaming, sports betting, fintech, or entertainment industries is highly preferred - Hands-on experience executing both qualitative and quantitative research methods (e.g., usability testing, A/B testing, user interviews, heuristic evaluations) - Familiarity with research, analytics, and prototyping tools such as Figma, FigJam, Hotjar, Google Analytics, or similar platforms - Strong analytical skills with the ability to interpret complex data, connect the dots between user behavior and business metrics, and translate findings into design solutions - Excellent verbal and written communication skills in both English and Armenian to effectively articulate user needs and present findings to diverse teams - A degree or foundational knowledge in Human-Computer Interaction (HCI), Cognitive Psychology, UX Design, or a related field - Ability and willingness to work fully on-site in a dynamic, open-space environment
Application Procedures
Apply here https://peopleforce.softconstruct.com/careers/v/2734-ux-researcher Please mention in your application that you have learned about this position from MyJob.am