CRM Manager

Company
Zigzag LTD
Category
Job Address
Application Deadline
IT
Yerevan, Armenia
17/07/2025
Responsibilities
Implement CRM strategies to increase customer engagement, repeat sales, and lifetime value in a competitive retail environment Manage the full lifecycle of CRM campaigns: including segmentation – social, demographic, basket and etc, messaging – push, email SMM , scheduling - timings and triggering campaigns, performance tracking – reporting results of the campaign Leverage customer data to create targeted promotions and product recommendations for electronics and appliance shoppers Creating questionnaires and inputting received data to the CRM system Build and maintain automated email journeys, cart abandonment flows, re-engagement campaigns, and product review requests Collaborate with marketing, product, and sales teams to align CRM efforts with key promotions, new product launches, and seasonal campaigns Use graphic design tools to create visually appealing emails, banners, and customer touchpoints.Create email campaigns visuals.Texts for emails and push notifications Analyze CRM KPIs and customer behavior trends using Excel and reporting tools to optimize campaigns
Required Qualifications
Bachelor’s degree in Marketing, Business, Communications, or related field 2+ years of CRM or email marketing experience, ideally in e-commerce or retail Proven track record of managing successful CRM strategies that increased engagement and sales Experience in CRM platforms (Bitrix 24, Loymax, Mindbox, Manzana) Microsoft Excel skills (pivot tables, data cleaning, reporting, Vlookup) Working knowledge of graphic design tools (e.g., Canva, Adobe Photoshop, Illustrator) Experience with email marketing tools and automation workflows Solid understanding of customer segmentation, retention metrics, and campaign analysis Familiarity with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) is a plus
Application Procedures
Apply here https://ats.hirebee.ai/en/jobs/crm-manager-2/apply?source_id=staff Please mention in your application that you have learned about this position from MyJob.am
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