Casino Product Marketing Middle Specialist / VBET

SoftConstruct

- Ensure the execution of team assignments while adhering to established deadlines - Develop and execute marketing strategies to promote the casino product portfolio - Lead the creation and optimization of marketing campaigns across multiple channels - Collaborate with product development teams to align marketing strategies with product features and offerings - Analyze customer insights, campaign performance, and competitor activities to optimize marketing efforts - Manage marketing budgets and ensure cost-effective use of resources for campaigns - Lead efforts to enhance customer engagement and retention through promotions and loyalty program - Coordinate with various teams to create compelling marketing materials and messaging - Provide regular performance reports and data analysis to senior leadership, recommending areas for improvement - Participate in the ideation and launch of new products, ensuring that marketing strategies align with business goals - Take part in the training and onboarding process of junior team members to support their adaptation and development

- 2+ years of professional experience in marketing or a related field - Comprehensive knowledge and deep understanding of the gambling industry, with a focus on casino products - Education in marketing, communications, or a related field - Ability to analyze and effectively visualize complex numerical data - Experience in creating product marketing plans and executing campaigns - General knowledge of Adobe Photoshop, Adobe Acrobat: for working with creative materials - CRM systems and segmentation strategies - Proficiency in both written and spoken English and Russian - Strong knowledge of Excel, including pivot tables, complex formulas, charts, tables, and reports - Experience with Jira for task management, assignment, and tracking - Jira: for organizing and managing Product Marketing projects - Google Sheet, Excel Sheet, Google Slides: for presenting the project more clearly, calculating budgets, campaign logic, as well as content management - Backoffice, CRM Reports, Metabase, Special Product Admins: for designing campaigns, generating statistics

Apply here https://peopleforce.softconstruct.com/careers/v/2347-casino-product-marketing-middle-specialist-vbet Please mention in your application that you have learned about this position from MyJob.am