Product Analyst

Ardshinbank CJSC

- Analyze user behavior and customer journeys within the mobile application to identify growth opportunities and pain points - Evaluate product and marketing campaign performance using key metrics (activation, retention, churn, conversion, engagement) - Collaborate with PM, PO, UI/UX designers, BA to define success metrics for new features - Build and maintain dashboards and regular reports for product and marketing KPIs - Design and interpret A/B tests to assess product changes and promotional initiatives - Provide actionable insights based on data to support roadmap prioritization and business decisions - Work closely with the data engineering team to ensure data accuracy, consistency and availability Identify trends and behavioral segments to improve personalization and customer lifetime value

- Bachelor’s degree (or higher) is required, preferably in Economics, Business, Data Analytics, or a related technical field - 2–4 years of experience as a Product, Marketing or Data Analyst (preferably in fintech, banking, or mobile apps) - Strong analytical and problem-solving skills with a product-oriented mindset - Proficiency in SQL and data visualization tools (Power BI, Tableau, or similar) - Solid understanding of user funnel metrics, cohort analysis and A/B testing - Excellent communication skills and ability to translate complex data into clear insights - Experience with BI or similar tools for data analysis is a plus - Bachelor’s degree in Economics, Business, Statistics, Computer Science, or related field

Apply here https://ardshinbank.hirebee.ai/en/jobs/product-analyst-4/apply?source_id=staff Please mention in your application that you have learned about this position from MyJob.am