Digital Marketing Specialist

Yerevan Mall

- Develop, implement, and optimize multi-channel digital campaigns across email, paid media, and other performance channels - Drive ROI through targeted web and app campaigns, including retargeting, push notifications, and direct messenger outreach - Manage A/B testing for ads, landing pages, and email campaigns; analyze results and apply insights to continuously improve performance - Monitor and analyze campaign performance data, preparing monthly reports with actionable recommendations to enhance key KPIs - Collaborate cross-functionally with design, product, and content teams to ensure cohesive campaign execution and seamless customer journeys - Own and manage the full stack of digital marketing tools and platforms (e.g., Google Analytics/GA4, Meta Ads Manager, Google Ads, Mailchimp) - Stay current on emerging digital marketing trends, platform updates, and best practices (e.g., GA4 migration, SEO algorithm updates, channel innovations)

- 2–4 years of experience in digital marketing or performance marketing - Proven experience managing campaigns across paid and owned channels - Strong analytical mindset with hands-on experience using GA4 and ad management platforms - Data-driven, results-oriented, and comfortable working in a fast-paced environment

Apply here https://yerevanmall.spark.work/career/job/14/application?sourceCode=659f6df21aa01309&lang=am Please mention in your application that you have learned about this position from MyJob.am

Yerevan Mall is seeking qualified, enthusiastic candidate to hold Digital Marketing specialist's position and join our Marketing cool team