Head of Marketing

Company
TokenWin
Category
Job Address
Application Deadline
Sales & Marketing
Yerevan, Armenia
26/04/2024
Responsibilities
- Developing and executing a comprehensive marketing strategy aligned with business goals and growth objectives - Overseeing marketing efforts for products including Live casino, Sportsbook, and General casino - Managing targeted campaigns, digital marketing, content creation, and other innovative channels - Building, leading, and mentoring a high-performing marketing team, fostering a culture of creativity, collaboration, and accountability - Overseeing the development and implementation of brand campaigns, ensuring a strong and consistent brand image - Monitoring market trends and competitor activities to refine and enhance brand positioning - Collaborating with cross-functional teams, including Product Development, Sales, and Design, to ensure content aligns with overall marketing campaigns and CRM initiatives - Monitoring, reviewing, and reporting on all Marketing activities, results, and Return on Investment (ROI) - Driving business development efforts to identify and evaluate partnership opportunities, including distribution agreements, licensing deals, and strategic alliances - Identifying key influencers and thought leaders in the Gaming industry for partnerships to amplify the company's products and services - Negotiating and managing partnerships and contracts with external stakeholders, ensuring mutually beneficial outcomes and long-term relationships - Promoting and embedding strong and inspirational leadership to the entire team by demonstrating the company’s values and championing the leadership behavior framework
Required Qualifications
- At least 5 years of experience in Leadership Marketing roles with a focus on the Gaming Industry - Deep understanding of B2C Gaming market dynamics, consumer behavior, and competitive landscape - Demonstrated success in developing and executing comprehensive marketing strategies that drive brand awareness and development - Excellent communication and negotiation skills, with the ability to build and maintain relationships with external partners - Strong leadership and team management skills, with the ability to inspire and guide a diverse team - Strategic thinker with the ability to develop and execute innovative marketing and business development strategies.Analytical mindset with proficiency in using data to drive strategic marketing decisions - Fluency in English in both written and spoken; additional languages are a plus
Application Procedures
Apply here https://jobs.lever.co/TokenWin/87757ebd-28ba-4658-abd1-ed1d5aa93372?lever-origin=applied&lever-source%5B%5D=staff.am Please mention in your application that you have learned about this position from MyJob.am
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