Digital Marketing Specialist

Company
VOLO
Category
Job Address
Application Deadline
Sales & Marketing
Yerevan, Armenia
31/03/2023
Responsibilities
- Work with the Business Development & Marketing team and assist in the implementation of digital marketing campaigns, webinars, email newsletter creation and social media management - Generate marketing content to promote company products/services - Prepare well-structured presentation drafts for webinars and sales pitches - Plan and review marketing content and deliverables for social media and sales channels - Manage and monitor company’s digital marketing channels and constantly update the company content across B2B channels - Engage in social listening and monitoring to understand emerging issues/trends among target audiences - Analyze competitors, compare similar products and services, marketing initiatives and present to marketing team - Perform quarterly market research, analysis and generate reports - Create content for landing pages and email campaigns
Required Qualifications
- Bachelor’s Degree in Marketing, Linguistics, Communications or related field - Minimum of one-year experience in related role (SMM manager, Channel development manager, Marketing manager) - Good knowledge of mainstream and emerging social channels (LinkedIn, HARO, Quora, Medium, Clutch.co, etc.) - Fluent in Armenian and English (knowledge of a second foreign language is a plus). Expert written and verbal communication skills - Ability to organize, plan and coordinate content release across multiple digital channels - Strong passion for research and data analysis. Working knowledge of web analytics tools (e.g. Google Analytics, SEMrush, email marketing analytics, etc.) - Strong self-initiative, highly organized and able to work independently with minimal supervision, while managing multiple projects and meeting deadlines within a dynamic work environment - A basic understanding of SEO factors that impact a site’s ranking potential, including quality content, keyword focus, URL structure, title tags, meta descriptions, etc.
Application Procedures
To apply for this position, please fill in the Application form: https://volo.raiser.global/#/vacancies/157 Please, refrain from any personal visits, deliveries or phone calls. Only short-listed candidates will be contacted for an interview. Please mention in your application that you have learned about this position from MyJob.am
Additional Information
VOLO is hiring a result-oriented professional to fulfill the position of a Digital Marketing Specialist to work with the Business Development Department. We are looking for a person who can develop actionable marketing campaigns for lead generation and digital channel development.