Digital Marketing Specialist

Job Address
Application Deadline
Sales & Marketing
Yerevan, Armenia
- Plan and execute all digital marketing, including PPC, marketing database, social media, and display advertising campaigns - Design, build and maintain our social media presence - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Identify trends and insights, and optimize spending and performance based on the insights - Brainstorm new and creative growth strategies - Plan, execute, and measure experiments and conversion tests - Collaborate with internal teams to create landing pages and optimize the user experience - Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
Required Qualifications
- BS / MS degree in marketing or a related field (highly preferred) - At least 2 years of proven working experience in digital marketing - Demonstrable experience leading and managing PPC, marketing database, social media, and/or display advertising campaigns - Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate - Experience in optimizing landing pages and user funnels - Solid knowledge of website analytics tools - Working knowledge of ad serving tools - Experience in setting up and optimizing Google Adwords campaigns - Strong analytical skills and data-driven thinking - Up-to-date with the latest trends and best practices in online marketing and measurement - Driven, focused and ready to learn and grow - Be a team player!
Application Procedures
If you want to share our goal and be part of our family, send your CV to mentioning the job title in the subject of the email. Please mention in your application that you have learned about this position from
Additional Information
AppearMe the largest on-demand legal marketplace and cloud-based CRM for attorneys in the USA. With offices in Los Angeles, Berkeley (San Francisco) and Yerevan, we are looking for an experienced, motivated, and driven Digital Marketing Specialist to oversee the company's traditional and digital marketing. What we Offer: - An opportunity to be a part of a dynamic, diverse, and collaborative environment - Professional development opportunities - Coffee, tea, snacks, fruits, and more - Flexible day-off policy and paid sick leave days - Office in the city center - Medical insurance - Corporate events